{"id":10790,"date":"2025-08-22T02:17:09","date_gmt":"2025-08-22T02:17:09","guid":{"rendered":"https:\/\/techscale.io\/?page_id=10790"},"modified":"2025-09-08T09:04:41","modified_gmt":"2025-09-08T09:04:41","slug":"specsavers","status":"publish","type":"page","link":"https:\/\/techscale.io\/da\/specsavers\/","title":{"rendered":"Specsavers"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\r\n\r\n\r\n \r\n \r\n Hero Section - Optimized<\/title>\r\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Outfit:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\r\n\r\n <style>\r\n * {\r\n margin: 0;\r\n padding: 0;\r\n box-sizing: border-box;\r\n font-family: 'Outfit', sans-serif;\r\n }\r\n\r\n body {\r\n background: #000;\r\n color: white;\r\n min-height: 100vh;\r\n overflow-x: hidden;\r\n }\r\n\r\n .hero-section {\r\n position: relative;\r\n width: 100%;\r\n height: 100vh;\r\n overflow: hidden;\r\n display: flex;\r\n align-items: flex-start;\r\n justify-content: center;\r\n }\r\n\r\n .hero-video {\r\n position: absolute;\r\n bottom: 0;\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n object-fit: cover;\r\n object-position: center;\r\n z-index: 1;\r\n }\r\n\r\n .hero-fallback-image {\r\n display: none;\r\n position: absolute;\r\n bottom: 0;\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n object-fit: cover;\r\n object-position: center;\r\n z-index: 1;\r\n }\r\n\r\n \/* Video Overlay *\/\r\n .video-overlay {\r\n position: absolute;\r\n top: 0;\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n background: rgba(0, 0, 0, 0.3);\r\n z-index: 2;\r\n }\r\n\r\n .hero-content {\r\n position: relative;\r\n z-index: 3;\r\n text-align: center;\r\n color: white;\r\n max-width: 1200px;\r\n padding: 0 20px;\r\n margin-top: 18vh;\r\n }\r\n\r\n .pre-header {\r\n font-size: 2rem;\r\n color: #808E9A;\r\n margin-bottom: 5rem;\r\n font-weight: 500;\r\n }\r\n\r\n .hero-header {\r\n text-transform: uppercase;\r\n font-size: 5.5rem;\r\n font-weight: 800;\r\n color: #fff;\r\n line-height: 1.1;\r\n margin-bottom: 20px;\r\n }\r\n\r\n .hero-description {\r\n font-size: 1.5rem;\r\n color: #fff;\r\n line-height: 1.4;\r\n font-weight: 400;\r\n margin-bottom: 40px;\r\n }\r\n\r\n .hero-cta {\r\n display: inline-block;\r\n background-color: #fff;\r\n color: #000 !important;\r\n padding: 1rem 2rem !important;\r\n border-radius: 30px;\r\n text-decoration: none;\r\n font-size: 1.25rem !important;\r\n line-height: 1.75rem !important;\r\n font-weight: 500;\r\n border: none;\r\n cursor: pointer;\r\n transition: all 0.3s ease-in-out;\r\n }\r\n\r\n .hero-cta:hover {\r\n background-color: #f5f5f5;\r\n }\r\n \r\n .cases-logo{width:200px; display: block; margin: 0 auto;}\r\n \r\n .mobile-only {display:none;}\r\n\r\n @media (max-width: 1919px) {\r\n .hero-section {\r\n height: 104vh;\r\n align-items: flex-start;\r\n }\r\n \r\n .hero-content {\r\n margin-top: 20vh;\r\n }\r\n \r\n .hero-cta {\r\n font-size: 1rem !important;\r\n line-height: 1.375rem !important;\r\n padding: 0.8rem 1.2rem 0.8rem 1.2rem !important;\r\n }\r\n\r\n .hero-header {\r\n font-size: 4.5rem;\r\n }\r\n\r\n .hero-description {\r\n font-size: 1.5rem;\r\n margin-bottom: 20px;\r\n }\r\n \r\n .pre-header{font-size:1.6rem;}\r\n \r\n .cases-logo{width:150px; display: block; margin: 0 auto;}\r\n }\r\n\r\n @media (max-width: 1024px) and (min-width: 769px) {\r\n \/* iPad Portrait Only - Full background coverage *\/\r\n .hero-section {\r\n background: #0d0d0d;\r\n height: 90vh;\r\n }\r\n \r\n .hero-video {\r\n object-fit: cover;\r\n object-position: center;\r\n height: 100%;\r\n max-height: none;\r\n bottom: 0;\r\n left: 0;\r\n transform: none;\r\n }\r\n \r\n \/* Keep existing text adjustments *\/\r\n .hero-header { \r\n font-size: 4rem; \r\n }\r\n .hero-description { \r\n font-size: 1.25rem; \r\n }\r\n .pre-header { \r\n font-size: 22px; \r\n }\r\n .hero-content { \r\n margin-top: 25vh; \r\n }\r\n .pre-header {margin-bottom:2rem;}\r\n}\r\n \r\n \r\n\r\n @media (max-width: 768px) {\r\n \/* Mobile and iPad Portrait - Full background coverage *\/\r\n .hero-section {\r\n background: #0d0d0d;\r\n }\r\n \r\n .hero-video {\r\n object-fit: cover;\r\n object-position: center;\r\n height: 100%;\r\n max-height: none;\r\n bottom: 0;\r\n left: 0;\r\n transform: none;\r\n }\r\n .pre-header {margin-bottom:2rem;}\r\n }\r\n\r\n @media (max-width: 480px) {\r\n .hero-section {\r\n background: #0d0d0d;\r\n }\r\n \r\n .hero-video {\r\n object-fit: cover;\r\n object-position: center;\r\n height: 100%;\r\n max-height: none;\r\n bottom: 0;\r\n left: 0;\r\n transform: none;\r\n }\r\n \r\n .hero-header { \r\n font-size: 2rem; \r\n }\r\n .hero-description { \r\n font-size: 1rem; \r\n }\r\n .pre-header { \r\n font-size: 16px; \r\n }\r\n .hero-content { \r\n margin-top: 30vh; \r\n }\r\n \r\n .cases-logo{width:150px; display: block; margin: 0 auto;}\r\n .mobile-only{display:block;}\r\n \r\n .pre-header {margin-bottom:2rem;}\r\n }\r\n <\/style>\r\n<\/head>\r\n<body>\r\n <section class=\"hero-section\">\r\n <!-- Hero Video with Poster as Fallback -->\r\n <video class=\"hero-video\" autoplay muted playsinline preload=\"auto\" \r\n poster=\"\/wp-content\/uploads\/2025\/08\/SSCC.webp\">\r\n <source src=\"\/wp-content\/uploads\/2025\/08\/SSxTS.mp4\">\r\n <\/video>\r\n\r\n <!-- Video Overlay -->\r\n <div class=\"video-overlay\"><\/div>\r\n\r\n <!-- Hero Content -->\r\n <div class=\"hero-content\">\r\n<h2 class=\"pre-header\">Specsavers Kundecase<\/h2>\r\n<div class=\"cases-logo\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/08\/SpecsaversC.svg\" alt=\"Specsavers\"> <\/div>\r\n<h2 class=\"hero-header\">Detailoplevelsen gennem nye linser<\/h2>\r\n<p class=\"hero-description\">Vi forvandler detailhandlen med teknologi, der s\u00e6tter kunden i centrum<\/p>\r\n \r\n <\/div>\r\n <\/section>\r\n\r\n <script>\r\n class HeroVideoController {\r\n constructor() {\r\n this.video = document.querySelector('.hero-video');\r\n this.init();\r\n }\r\n\r\n init() {\r\n if (!this.video) return;\r\n\r\n \/\/ Stop video at last frame (no looping)\r\n this.video.addEventListener('ended', () => {\r\n this.video.pause();\r\n });\r\n\r\n \/\/ Ensure it plays when loaded\r\n this.video.addEventListener('loadeddata', () => {\r\n this.video.play().catch(err => console.log('Autoplay failed:', err));\r\n });\r\n }\r\n }\r\n\r\n document.addEventListener('DOMContentLoaded', () => {\r\n new HeroVideoController();\r\n });\r\n <\/script>\r\n<\/body>\r\n<\/html>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-509f3fbf e-flex e-con-boxed e-con e-parent\" data-id=\"509f3fbf\" data-element_type=\"container\" data-settings=\"{"background_background":"classic"}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-67e82f3a animated-fast e-flex e-con-boxed e-con e-child\" data-id=\"67e82f3a\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","animation":"none","animation_mobile":"fadeIn"}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d18a6f6 elementor-widget elementor-widget-heading\" data-id=\"1d18a6f6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">En nyt\u00e6nkt kundeoplevelse<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-681bd421 elementor-widget elementor-widget-heading\" data-id=\"681bd421\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Projekt oversigt<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d8bc992 elementor-widget elementor-widget-heading\" data-id=\"6d8bc992\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Sammen med Louis Nielsen \/ Specsavers, den britiske multinational og anerkendte leder inden for detailoptik, har vi arbejdet p\u00e5 at digitalisere kundeoplevelsen. Specsavers har altid sat standarden for fremragende optiske tjenester.\u201d<\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d65b09e elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"6d65b09e\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\r\n<html lang=\"en\">\r\n<head>\r\n <meta charset=\"UTF-8\">\r\n <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\r\n <title>Custom Video Player<\/title>\r\n <style>\r\n * {\r\n margin: 0;\r\n padding-top: 0;\r\n box-sizing: border-box;\r\n }\r\n\r\n .video-player-container {\r\n position: relative;\r\n width: 100%;\r\n max-width: 1200px;\r\n border-radius: 20px;\r\n overflow: hidden;\r\n margin: 0 auto 5rem auto;\r\n }\r\n\r\n .preview-video {\r\n width: 100%;\r\n height: auto;\r\n display: block;\r\n border-radius: 20px;\r\n }\r\n\r\n .mobile-image {\r\n width: 100%;\r\n height: 400px;\r\n display: none;\r\n border-radius: 20px;\r\n object-fit: cover;\r\n object-position: center;\r\n }\r\n\r\n \/* Small overlay on top *\/\r\n .video-overlay-top {\r\n position: absolute;\r\n top: 0;\r\n left: 0;\r\n right: 0;\r\n height: 60px;\r\n background: linear-gradient(180deg, rgba(0, 0, 0, 0.4) 0%, transparent 100%);\r\n border-radius: 20px 20px 0 0;\r\n pointer-events: none;\r\n }\r\n\r\n .play-button-overlay {\r\n position: absolute;\r\n top: 50%;\r\n left: 50%;\r\n transform: translate(-50%, -50%);\r\n cursor: pointer;\r\n transition: all 0.3s ease;\r\n }\r\n\r\n .play-button {\r\n width: 80px;\r\n height: 80px;\r\n background: rgba(255, 255, 255, 0.2);\r\n backdrop-filter: blur(20px);\r\n -webkit-backdrop-filter: blur(20px);\r\n border: 2px solid rgba(255, 255, 255, 0.3);\r\n border-radius: 50%;\r\n display: flex;\r\n align-items: center;\r\n justify-content: center;\r\n transition: all 0.3s ease;\r\n }\r\n\r\n .play-button:hover {\r\n background: rgba(255, 255, 255, 0.3);\r\n transform: scale(1.1);\r\n }\r\n\r\n .play-icon {\r\n width: 0;\r\n height: 0;\r\n border-left: 20px solid white;\r\n border-top: 12px solid transparent;\r\n border-bottom: 12px solid transparent;\r\n margin-left: 4px;\r\n }\r\n\r\n \/* YouTube Overlay *\/\r\n .youtube-overlay {\r\n position: fixed;\r\n top: 0;\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n background: rgba(0, 0, 0, 0.9);\r\n display: none;\r\n align-items: center;\r\n justify-content: center;\r\n z-index: 1000;\r\n padding: 20px;\r\n }\r\n\r\n .youtube-overlay.active {\r\n display: flex;\r\n }\r\n\r\n .youtube-container {\r\n position: relative;\r\n width: 100%;\r\n max-width: 900px;\r\n aspect-ratio: 16\/9;\r\n }\r\n\r\n .youtube-iframe {\r\n width: 100%;\r\n height: 100%;\r\n border: none;\r\n border-radius: 15px;\r\n }\r\n\r\n .close-button {\r\n position: absolute;\r\n top: -50px;\r\n right: 0;\r\n background: rgba(255, 255, 255, 0.2);\r\n backdrop-filter: blur(10px);\r\n -webkit-backdrop-filter: blur(10px);\r\n border: 2px solid rgba(255, 255, 255, 0.3);\r\n border-radius: 50%;\r\n width: 40px;\r\n height: 40px;\r\n display: flex;\r\n align-items: center;\r\n justify-content: center;\r\n cursor: pointer;\r\n color: white;\r\n font-size: 20px;\r\n transition: all 0.3s ease;\r\n }\r\n\r\n .close-button:hover {\r\n background: rgba(255, 255, 255, 0.3);\r\n transform: scale(1.1);\r\n }\r\n \r\n @media (max-width:1919px){\r\n .video-player-container {\r\n position: relative;\r\n width: 100%;\r\n max-width: 1100px;\r\n border-radius: 20px;\r\n overflow: hidden;\r\n margin: 0 auto 5rem auto;\r\n }\r\n \r\n }\r\n\r\n \/* Mobile Responsiveness *\/\r\n @media (max-width: 768px) {\r\n .preview-video {\r\n display: none !important;\r\n }\r\n \r\n .mobile-image {\r\n display: block !important;\r\n height: 300px;\r\n }\r\n\r\n .play-button {\r\n width: 60px;\r\n height: 60px;\r\n }\r\n\r\n .play-icon {\r\n border-left: 15px solid white;\r\n border-top: 9px solid transparent;\r\n border-bottom: 9px solid transparent;\r\n margin-left: 3px;\r\n }\r\n\r\n .youtube-container {\r\n max-width: 100%;\r\n }\r\n\r\n .close-button {\r\n top: -40px;\r\n right: 10px;\r\n width: 35px;\r\n height: 35px;\r\n font-size: 18px;\r\n }\r\n\r\n .video-overlay-top {\r\n height: 40px;\r\n }\r\n }\r\n\r\n @media (max-width: 480px) {\r\n .play-button {\r\n width: 50px;\r\n height: 50px;\r\n }\r\n\r\n .play-icon {\r\n border-left: 12px solid white;\r\n border-top: 7px solid transparent;\r\n border-bottom: 7px solid transparent;\r\n margin-left: 2px;\r\n }\r\n\r\n .video-player-container {\r\n border-radius: 15px;\r\n }\r\n\r\n .preview-video, .mobile-image {\r\n border-radius: 15px;\r\n }\r\n\r\n .mobile-image {\r\n height: 250px;\r\n }\r\n\r\n .video-overlay-top {\r\n height: 30px;\r\n border-radius: 15px 15px 0 0;\r\n }\r\n }\r\n <\/style>\r\n<\/head>\r\n<body>\r\n <div class=\"video-player-container\">\r\n <!-- Desktop\/Tablet Video (hidden on mobile) -->\r\n <video class=\"preview-video\" muted loop>\r\n <!-- Video source will be set dynamically by JavaScript -->\r\n <\/video>\r\n \r\n <!-- Mobile\/Tablet Static Image (hidden on desktop) -->\r\n <img decoding=\"async\" class=\"mobile-image\" src=\"\/wp-content\/uploads\/2025\/08\/SSfallback-scaled.webp\" alt=\"Preview Image\">\r\n \r\n <!-- Small overlay on top -->\r\n <div class=\"video-overlay-top\"><\/div>\r\n \r\n <div class=\"play-button-overlay\" onclick=\"openYouTubeVideo()\">\r\n <div class=\"play-button\">\r\n <div class=\"play-icon\"><\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n\r\n <!-- YouTube Overlay -->\r\n <div class=\"youtube-overlay\" id=\"youtubeOverlay\">\r\n <div class=\"youtube-container\">\r\n <div class=\"close-button\" onclick=\"closeYouTubeVideo()\">\u00d7<\/div>\r\n <iframe \r\n class=\"youtube-iframe\"\r\n id=\"youtubeIframe\"\r\n title=\"YouTube video player\"\r\n frameborder=\"0\"\r\n allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\"\r\n allowfullscreen>\r\n <\/iframe>\r\n <\/div>\r\n <\/div>\r\n\r\n<script>\r\n \/\/ Video sources\r\n const DESKTOP_VIDEO = '\/wp-content\/uploads\/2025\/08\/TSxSSloop.mp4';\r\n const YOUTUBE_VIDEO = 'https:\/\/www.youtube.com\/embed\/1dk08hbL8QA?si=9TMCyHpYyslsYowx&autoplay=1';\r\n\r\n \/\/ Detect if device is iPad or mobile\r\n function isMobileOrTablet() {\r\n const userAgent = navigator.userAgent.toLowerCase();\r\n const isIPad = \/ipad\/.test(userAgent) || (navigator.platform === 'MacIntel' && navigator.maxTouchPoints > 1);\r\n const isMobile = \/mobile|android|iphone|ipod\/.test(userAgent);\r\n const isTablet = \/tablet|ipad\/.test(userAgent);\r\n \r\n return isIPad || isMobile || isTablet || window.innerWidth <= 1024;\r\n }\r\n\r\n \/\/ Optimize content loading based on device capabilities\r\n function optimizeContentForDevice() {\r\n const video = document.querySelector('.preview-video');\r\n const mobileImage = document.querySelector('.mobile-image');\r\n const isMobileOrTabletDevice = isMobileOrTablet();\r\n \r\n if (isMobileOrTabletDevice) {\r\n \/\/ On mobile\/tablet\/iPad: COMPLETELY disable video, show static image\r\n video.style.display = 'none';\r\n video.innerHTML = ''; \/\/ Remove any video sources\r\n video.removeAttribute('src'); \/\/ Remove src attribute\r\n video.load(); \/\/ Force unload\r\n \r\n mobileImage.style.display = 'block';\r\n console.log('Mobile\/Tablet\/iPad detected - video completely disabled, showing static image');\r\n } else {\r\n \/\/ On desktop only: Load video, hide static image\r\n video.style.display = 'block';\r\n mobileImage.style.display = 'none';\r\n \r\n \/\/ Only create video source on desktop\r\n video.innerHTML = '';\r\n const desktopSource = document.createElement('source');\r\n desktopSource.src = DESKTOP_VIDEO;\r\n desktopSource.type = 'video\/mp4';\r\n video.appendChild(desktopSource);\r\n video.load();\r\n \r\n \/\/ Auto-play only on desktop\r\n video.play().catch(error => {\r\n console.log('Video autoplay failed:', error);\r\n });\r\n \r\n console.log('Desktop detected - loading video:', DESKTOP_VIDEO);\r\n }\r\n }\r\n\r\n \/\/ Create intersection observer ONLY for desktop (not mobile\/tablet\/iPad)\r\n function setupVideoIntersectionObserver() {\r\n const video = document.querySelector('.preview-video');\r\n if (!video) return;\r\n\r\n \/\/ Only set up intersection observer on desktop (not mobile\/tablet\/iPad)\r\n if (!isMobileOrTablet()) {\r\n const observer = new IntersectionObserver((entries) => {\r\n entries.forEach(entry => {\r\n if (entry.isIntersecting) {\r\n \/\/ Video is visible, play it\r\n if (video.paused) {\r\n video.play().catch(error => {\r\n console.log('Video play failed:', error);\r\n });\r\n }\r\n } else {\r\n \/\/ Video is not visible, pause it\r\n if (!video.paused) {\r\n video.pause();\r\n }\r\n }\r\n });\r\n }, {\r\n threshold: 0.1, \/\/ Trigger when 10% of video is visible\r\n rootMargin: '0px'\r\n });\r\n\r\n \/\/ Start observing the video element\r\n observer.observe(video);\r\n }\r\n }\r\n\r\n function openYouTubeVideo() {\r\n const iframe = document.getElementById('youtubeIframe');\r\n \/\/ Set the YouTube URL with autoplay parameter\r\n iframe.src = YOUTUBE_VIDEO;\r\n \r\n document.getElementById('youtubeOverlay').classList.add('active');\r\n document.body.style.overflow = 'hidden';\r\n }\r\n\r\n function closeYouTubeVideo() {\r\n const iframe = document.getElementById('youtubeIframe');\r\n \/\/ Remove the src to stop the video from playing\r\n iframe.src = '';\r\n \r\n document.getElementById('youtubeOverlay').classList.remove('active');\r\n document.body.style.overflow = 'auto';\r\n }\r\n\r\n \/\/ Close overlay when clicking outside the video\r\n document.getElementById('youtubeOverlay').addEventListener('click', function(e) {\r\n if (e.target === this) {\r\n closeYouTubeVideo();\r\n }\r\n });\r\n\r\n \/\/ Close overlay with Escape key\r\n document.addEventListener('keydown', function(e) {\r\n if (e.key === 'Escape') {\r\n closeYouTubeVideo();\r\n }\r\n });\r\n\r\n \/\/ Run optimization on page load\r\n optimizeContentForDevice();\r\n \r\n \/\/ Setup intersection observer ONLY for desktop\r\n setupVideoIntersectionObserver();\r\n\r\n \/\/ Re-optimize on window resize\r\n let resizeTimer;\r\n window.addEventListener('resize', function() {\r\n clearTimeout(resizeTimer);\r\n resizeTimer = setTimeout(() => {\r\n optimizeContentForDevice();\r\n setupVideoIntersectionObserver(); \/\/ Re-setup observer after resize\r\n }, 250);\r\n });\r\n<\/script>\r\n<\/body>\r\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f24d5e e-flex e-con-boxed e-con e-parent\" data-id=\"4f24d5e\" data-element_type=\"container\" data-settings=\"{"background_background":"classic"}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7c14bfc2 animated-fast e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"7c14bfc2\" data-element_type=\"container\" data-settings=\"{"animation":"fadeIn"}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5b5ddbf7 e-con-full e-flex e-con e-child\" data-id=\"5b5ddbf7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a9d60f7 elementor-widget elementor-widget-heading\" data-id=\"4a9d60f7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Case<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ae2825 elementor-widget elementor-widget-heading\" data-id=\"48ae2825\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Den tidligere manuelle h\u00e5ndtering af kontaktlinse\u00adpr\u00f8ver tog tid og kunne f\u00f8re til fejl.<br><br>\nMed digital transformation f\u00e5r kunderne nemmere ved at skifte til kontaktlinser, samtidig med at det supplerer den ekspert\u00adrigtige r\u00e5dgivning fra Specsavers\u2019 optikere i Norden.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1fe7cdf e-con-full e-flex e-con e-child\" data-id=\"1fe7cdf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77d6eaa elementor-widget elementor-widget-heading\" data-id=\"77d6eaa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Udfordring<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-026d6cd elementor-widget elementor-widget-heading\" data-id=\"026d6cd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">For at reducere frafald blandt nye kontaktlinsebrugere fokuserede vi p\u00e5 hurtig innovation for bedre fastholdelse og effektiv drift.<br><br>\nSammen automatiserede vi kontaktlinsepr\u00f8ver og skabte en smidig gr\u00e6nseflade til gavn for b\u00e5de butikker og kunder.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e75ddc0 e-flex e-con-boxed e-con e-parent\" data-id=\"6e75ddc0\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","background_motion_fx_motion_fx_scrolling":"yes","background_motion_fx_devices":["desktop","laptop","tablet","mobile"]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-15273c4 e-con-full e-flex e-con e-child\" data-id=\"15273c4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-65528ba elementor-widget elementor-widget-heading\" data-id=\"65528ba\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">L\u00f8sningen<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdf4ed7 elementor-widget elementor-widget-heading\" data-id=\"cdf4ed7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Appen er designet til at onboarde nye kontaktlinsebrugere ved at vise udvalgt indhold i form af tutorials, guider og support baseret p\u00e5 brugerfeedback, der indsendes dagligt:\n<\/p>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97460c7 e-con-full e-flex e-con e-child\" data-id=\"97460c7\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-959c4f9 e-con-full e-flex e-con e-child\" data-id=\"959c4f9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-04d9dc0 elementor-widget elementor-widget-heading\" data-id=\"04d9dc0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">EarlyTrialist-app til b\u00e5de iOS og Android, som hj\u00e6lper brugerne med at blive trygge ved kontaktlinser.\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5885f19 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"5885f19\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-smartphone-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61a1e07 e-con-full e-flex e-con e-child\" data-id=\"61a1e07\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7214a09 e-con-full e-flex e-con e-child\" data-id=\"7214a09\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec7ed9f elementor-widget elementor-widget-heading\" data-id=\"ec7ed9f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Kundedashboard, der hj\u00e6lper butikkerne med at f\u00f8lge, overv\u00e5ge og levere en f\u00f8rsteklasses kundeoplevelse.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c19c98 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"5c19c98\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-bar-chart-2-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9226fe e-flex e-con-boxed e-con e-child\" data-id=\"c9226fe\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee7e7b7 e-flex e-con-boxed e-con e-parent\" data-id=\"ee7e7b7\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","background_motion_fx_motion_fx_scrolling":"yes","background_motion_fx_translateY_effect":"yes","background_motion_fx_translateY_affectedRange":{"unit":"%","size":"","sizes":{"start":19,"end":78}},"background_motion_fx_scale_effect":"yes","background_motion_fx_translateY_speed":{"unit":"px","size":4,"sizes":[]},"background_motion_fx_scale_direction":"out-in","background_motion_fx_scale_speed":{"unit":"px","size":4,"sizes":[]},"background_motion_fx_scale_range":{"unit":"%","size":"","sizes":{"start":20,"end":80}},"background_motion_fx_devices":["desktop","laptop","tablet","mobile"]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a3c9bc3 animated-fast e-con-full e-flex e-con e-child\" data-id=\"a3c9bc3\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","animation":"none","animation_mobile":"fadeIn"}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b50858 elementor-widget elementor-widget-heading\" data-id=\"8b50858\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Team Ops\u00e6ningen<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb8166 elementor-widget elementor-widget-heading\" data-id=\"1cb8166\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Specsavers satsede p\u00e5 en fleksibel struktur, hvor kerneteamet styrer produktets planl\u00e6gning og udvikling.\n<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e48f00e elementor-widget elementor-widget-heading\" data-id=\"e48f00e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Specsavers anvender OnDemand-tjenester inden for design, DevOps og ekstra udviklere for hurtigere at n\u00e5 m\u00e5l.<br><br>\nOps\u00e6tningen holder omkostningerne nede, samtidig med at den giver fleksibilitet til at skalere efter behov.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8048c2f animated-fast e-con-full e-flex e-con e-child\" data-id=\"8048c2f\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","animation":"none","animation_mobile":"fadeIn"}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c088dd elementor-widget elementor-widget-image\" data-id=\"8c088dd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"557\" height=\"717\" src=\"https:\/\/techscale.io\/wp-content\/uploads\/2025\/08\/SpecsaversDA.webp\" class=\"attachment-large size-large wp-image-10364\" alt=\"Specsavers Udviklingsteam\" srcset=\"https:\/\/techscale.io\/wp-content\/uploads\/2025\/08\/SpecsaversDA.webp 557w, https:\/\/techscale.io\/wp-content\/uploads\/2025\/08\/SpecsaversDA-233x300.webp 233w\" sizes=\"(max-width: 557px) 100vw, 557px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-554bad0 e-flex e-con-boxed e-con e-parent\" data-id=\"554bad0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a348f9 elementor-widget elementor-widget-html\" data-id=\"2a348f9\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"carousel-stack\">\n\n<section class=\"stack-carousel\" aria-roledescription=\"carousel\">\n <div class=\"slides\" aria-live=\"polite\">\n <!-- 5 demo slides -->\n \n <figure class=\"card\" data-index=\"0\" role=\"group\" aria-roledescription=\"slide\"\n aria-label=\"Slide 1 of 5: Natalie Laraignou\">\n <img fetchpriority=\"high\" class=\"testimonial-carousel-bg\" src=\"https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Nat@2x.webp\"\n alt=\"\" aria-hidden=\"true\" draggable=\"false\" loading=\"eager\" decoding=\"async\" fetchpriority=\"high\"\n width=\"380\" height=\"520\" \/>\n <div class=\"testimonial-carousel-overlay\">\n <div class=\"testimonial-carousel-quote\">\n <span class=\"testimonial-carousel-quote-mark\">\"<\/span>\n Det, der is\u00e6r imponerer mig, er deres forst\u00e5else af, hvad vi fors\u00f8ger at opn\u00e5.\n <\/div>\n <div class=\"testimonial-carousel-bottom\">\n <div class=\"testimonial-carousel-author\">\n <cite class=\"testimonial-carousel-name\" title=\"Customer name\">Natalie Laraignou<\/cite>\n <p class=\"testimonial-carousel-title\">Head of Category<\/p>\n <\/div>\n <img loading=\"lazy\" src=\"\/wp-content\/uploads\/2025\/08\/SpecsaversColor.svg\" alt=\"Company logo: Specsavers\"\n class=\"testimonial-carousel-logo\" loading=\"lazy\" decoding=\"async\" width=\"110\" height=\"60\" \/>\n <\/div>\n <\/div>\n <\/figure>\n\n <!-- seo: Card 2 -->\n <figure class=\"card\" data-index=\"1\" role=\"group\" aria-roledescription=\"slide\"\n aria-label=\"Slide 1 of 5: Natalie Laraignou\">\n <img fetchpriority=\"high\" class=\"testimonial-carousel-bg\" src=\"\/wp-content\/uploads\/2025\/08\/Soren.webp\"\n alt=\"\" aria-hidden=\"true\" draggable=\"false\" loading=\"eager\" decoding=\"async\" fetchpriority=\"high\"\n width=\"380\" height=\"520\" \/>\n <div class=\"testimonial-carousel-overlay\">\n <div class=\"testimonial-carousel-quote\">\n <span class=\"testimonial-carousel-quote-mark\">\"<\/span>\n Techscales konsekvente produktleverancer giver mig mere tid til at fokusere p\u00e5 produktinnovation og forbedre kundeoplevelsen.\n <\/div>\n <div class=\"testimonial-carousel-bottom\">\n <div class=\"testimonial-carousel-author\">\n <cite class=\"testimonial-carousel-name\" title=\"Customer name\">S\u00f8ren Thinggard<\/cite>\n <p class=\"testimonial-carousel-title\">Customer Innovations Manager<\/p>\n <\/div>\n <img loading=\"lazy\" src=\"\/wp-content\/uploads\/2025\/08\/SpecsaversColor.svg\" alt=\"Company logo: Specsavers\"\n class=\"testimonial-carousel-logo\" loading=\"lazy\" decoding=\"async\" width=\"110\" height=\"60\" \/>\n <\/div>\n <\/div>\n <\/figure>\n\n <!-- seo: Card 3 -->\n <figure class=\"card\" data-index=\"2\" role=\"group\" aria-roledescription=\"slide\"\n aria-label=\"Slide 1 of 5: Natalie Laraignou\">\n <img fetchpriority=\"high\" class=\"testimonial-carousel-bg\" src=\"\/wp-content\/uploads\/2025\/08\/Gloria.webp\"\n alt=\"\" aria-hidden=\"true\" draggable=\"false\" loading=\"eager\" decoding=\"async\" fetchpriority=\"high\"\n width=\"380\" height=\"520\" \/>\n <div class=\"testimonial-carousel-overlay\">\n <div class=\"testimonial-carousel-quote\">\n <span class=\"testimonial-carousel-quote-mark\">\"<\/span>\n Brugeroplevelsen er n\u00f8glen til projektets succes, og Techscale gjorde det brugervenligt og helt enkelt.\n <\/div>\n <div class=\"testimonial-carousel-bottom\">\n <div class=\"testimonial-carousel-author\">\n <cite class=\"testimonial-carousel-name\" title=\"Customer name\">Gloria Boutha<\/cite>\n <p class=\"testimonial-carousel-title\">Category Development Lead<\/p>\n <\/div>\n <img loading=\"lazy\" src=\"\/wp-content\/uploads\/2025\/08\/SpecsaversColor.svg\" alt=\"Company logo: Specsavers\"\n class=\"testimonial-carousel-logo\" loading=\"lazy\" decoding=\"async\" width=\"110\" height=\"60\" \/>\n <\/div>\n <\/div>\n \n <\/figure>\n\n <\/div>\n\n <nav class=\"dots\" aria-label=\"Slide navigation\"><\/nav>\n <\/section>\n \n<\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57d92367 animated-fast e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"57d92367\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","animation":"fadeIn"}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ae7335f animated-fast e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"4ae7335f\" data-element_type=\"container\" data-settings=\"{"motion_fx_motion_fx_scrolling":"yes","animation":"fadeIn","motion_fx_devices":["desktop","laptop"]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4c327cf4 e-con-full e-flex e-con e-child\" data-id=\"4c327cf4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72d6a1d4 elementor-widget elementor-widget-heading\" data-id=\"72d6a1d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">lanceringsM\u00e5l<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71c4d402 elementor-widget elementor-widget-heading\" data-id=\"71c4d402\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">M\u00e5let er at forbedre den samlede kundeoplevelse og produkt\u00adadoption, hvilket skaber bedre resultater for kontaktlinse\u00adabonnenter. Efter nogle runder med pilotprojekter, butiks\u00adtest og kvalitetssikring er produktet snart klar til lancering i Specsavers Norden.<\/p>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5da3ad23 e-flex e-con-boxed e-con e-child\" data-id=\"5da3ad23\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42e676ba elementor-widget elementor-widget-heading\" data-id=\"42e676ba\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Reduceret frafald<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64197ef7 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"64197ef7\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-user-heart-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95c3f5d e-con-full e-flex e-con e-child\" data-id=\"95c3f5d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52a00cc elementor-widget elementor-widget-heading\" data-id=\"52a00cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Forbedret svartid p\u00e5 support<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01f14d8 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"01f14d8\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-customer-service-2-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9a6d001 e-con-full e-flex e-con e-child\" data-id=\"9a6d001\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ae61594 elementor-widget elementor-widget-heading\" data-id=\"ae61594\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u00d8get antal abonnenter<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c879edf elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"c879edf\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-user-add-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d20fff e-con-full e-flex e-con e-child\" data-id=\"3d20fff\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f196c5 elementor-widget elementor-widget-heading\" data-id=\"1f196c5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Bedre forst\u00e5else af kunderne<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-810f394 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"810f394\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<i class=\"ri-bar-chart-fill customer-case-icon\"><\/i>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63e7fd2e e-con-full e-flex e-con e-child\" data-id=\"63e7fd2e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-214c21b0 elementor-widget elementor-widget-image\" data-id=\"214c21b0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"707\" height=\"1024\" src=\"https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app-707x1024.webp\" class=\"attachment-large size-large wp-image-10787\" alt=\"\" srcset=\"https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app-707x1024.webp 707w, https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app-207x300.webp 207w, https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app-768x1112.webp 768w, https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app-1061x1536.webp 1061w, https:\/\/techscale.io\/wp-content\/uploads\/2025\/07\/Specsavers-app.webp 1300w\" sizes=\"(max-width: 707px) 100vw, 707px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37ab91c6 elementor-widget elementor-widget-html\" data-id=\"37ab91c6\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<head>\n\n<link href=\"https:\/\/cdn.jsdelivr.net\/npm\/remixicon\/fonts\/remixicon.css\" rel=\"stylesheet\">\n\n<style>\n.customer-case-icon-dark {font-size:2rem;}\n.dark-v {color:#000 !important;}\n \n.customer-case-icon-dark {font-size:2rem; color:#000;} \n.customer-case-icon {font-size:2rem;}\n \n}\n \n<\/style>\n<\/head>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4945eec9 e-con-full e-flex e-con e-parent\" data-id=\"4945eec9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-354e4e0 elementor-widget elementor-widget-html\" data-id=\"354e4e0\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\r\n<html lang=\"en\">\r\n<head>\r\n <meta charset=\"UTF-8\">\r\n <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\r\n <title>Hero Section<\/title>\r\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Outfit:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\r\n <style>\r\n * {\r\n margin: 0;\r\n padding: 0;\r\n box-sizing: border-box;\r\n font-family: Outfit\r\n }\r\n\r\n \r\n\r\n .hero-1-section {\r\n position: relative;\r\n width: 100%;\r\n height:90vh;\r\n overflow: hidden;\r\n display: flex;\r\n align-items: center; \/* Keep content centered vertically *\/\r\n justify-content: center;\r\n }\r\n\r\n .hero-1-video {\r\n position: absolute;\r\n bottom: 0; \/* Video at bottom *\/\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n object-fit: cover;\r\n object-position: center bottom; \/* Video shows bottom portion *\/\r\n z-index: 1;\r\n }\r\n\r\n .hero-1-content {\r\n margin-top: -200px; \/* Keep original positioning for text *\/\r\n position: relative;\r\n z-index: 2;\r\n text-align: center;\r\n color: white;\r\n max-width: 800px;\r\n padding: 0 20px;\r\n }\r\n\r\n .hero-1-pre-header {\r\n font-size: 2rem;\r\n color: #808E9A;\r\n margin-bottom: 20px;\r\n font-weight: 500;\r\n }\r\n\r\n .hero-1-header {\r\n text-transform: uppercase;\r\n font-size: 5.5rem;\r\n font-weight: 800;\r\n color: #fff;\r\n margin-bottom: 30px;\r\n line-height: 1.1;\r\n }\r\n\r\n .hero-1-description {\r\n font-size: 1.5rem;\r\n color: #fff;\r\n margin-bottom: 40px;\r\n line-height: 1.4;\r\n font-weight: 400;\r\n }\r\n\r\n .hero-1-cta {\r\n display: inline-block;\r\n background-color: #fff;\r\n color: #000 !important;\r\n padding:1rem 2rem 1rem 2rem !important;\r\n border-radius: 30px;\r\n text-decoration: none;\r\n font-size: 1.25rem !important;\r\n line-height: 1.75rem !important;\r\n font-family: \"Outfit\", sans-serif;\r\n font-weight: 500;\r\n transition: all 0.3s ease-in-out;\r\n border: none;\r\n cursor: pointer;\r\n }\r\n\r\n .hero-1-cta:hover {\r\n background-color: #f5f5f5;\r\n \r\n }\r\n\r\n .hero-1-trusted-by-section {\r\n position: absolute;\r\n bottom: 90px;\r\n left: 50%;\r\n transform: translateX(-50%);\r\n z-index: 3;\r\n text-align: center;\r\n max-width: 1432px;\r\n width: 100%;\r\n padding: 0 20px;\r\n }\r\n\r\n .hero-1-fallback-image {\r\n display: none;\r\n position: absolute;\r\n bottom: 0; \/* Fallback image also at bottom *\/\r\n left: 0;\r\n width: 100%;\r\n height: 100%;\r\n object-fit: cover;\r\n object-position: center bottom; \/* Shows bottom portion *\/\r\n z-index: 1;\r\n }\r\n\r\n .hero-1-trusted-by-text {\r\n font-size: 1.5rem;\r\n font-weight: 400;\r\n line-height: 2rem;\r\n color: #808e9a;\r\n margin-bottom: 30px;\r\n }\r\n\r\n .hero-1-logos-container {\r\n display: flex;\r\n justify-content: space-between;\r\n align-items: center;\r\n width: 100%;\r\n flex-wrap: wrap;\r\n }\r\n\r\n .hero-1-logo-item {\r\n display: flex;\r\n align-items: center;\r\n justify-content: center;\r\n height: 60px;\r\n flex: 1;\r\n min-width: 0;\r\n transition: opacity 0.3s ease-in-out;\r\n }\r\n\r\n .hero-1-logo-item:hover {\r\n opacity: 0.8;\r\n }\r\n\r\n .hero-1-logo-item img {\r\n max-height: 60px;\r\n max-width: 120px;\r\n width: auto;\r\n height: auto;\r\n object-fit: contain;\r\n display: block;\r\n }\r\n\r\n \/* Responsive Design *\/\r\n @media (max-width: 1919px) {\r\n .hero-1-header {\r\n font-size: 70px;\r\n }\r\n .hero-1-description {\r\n font-size: 1.275rem;\r\n line-height: 1.6rem;\r\n }\r\n .hero-1-pre-header {\r\n font-size: 1.5rem;\r\n line-height: 1.75rem;\r\n }\r\n .hero-1-cta {\r\n font-size: 1rem !important;\r\n line-height: 1.375rem !important;\r\n padding: 0.8rem 1.2rem 0.8rem 1.2rem !important;\r\n \r\n }\r\n .hero-1-trusted-by-section {\r\n max-width: 1000px;\r\n bottom: 40px;\r\n }\r\n .hero-1-trusted-by-text {\r\n font-size: 1rem;\r\n line-height: 1.5rem;\r\n margin-bottom:10px;\r\n }\r\n }\r\n\r\n @media (max-width: 1024px) {\r\n .hero-1-header {\r\n font-size: 4rem;\r\n }\r\n .hero-1-description {\r\n font-size: 1.25rem;\r\n }\r\n .hero-1-pre-header {\r\n font-size: 22px;\r\n }\r\n }\r\n\r\n @media (max-width: 768px) {\r\n .hero-1-header {\r\n font-size: 2.5rem;\r\n }\r\n .hero-1-description {\r\n font-size: 1.125rem;\r\n }\r\n .hero-1-pre-header {\r\n font-size: 18px;\r\n }\r\n .hero-1-cta {\r\n padding: 0.8rem 1.5rem 0.8rem 1.5rem !important;\r\n font-size: 1rem !important;\r\n line-height: 1.375rem !important;\r\n }\r\n .hero-1-trusted-by-section {\r\n display: none;\r\n }\r\n .hero-1-video {\r\n display: none;\r\n }\r\n .hero-1-fallback-image {\r\n display: block;\r\n }\r\n }\r\n\r\n @media (max-width: 480px) {\r\n .hero-1-header {\r\n font-size: 2rem;\r\n }\r\n .hero-1-description {\r\n font-size: 1rem;\r\n }\r\n .hero-1-pre-header {\r\n font-size: 16px;\r\n }\r\n }\r\n <\/style>\r\n<\/head>\r\n<body>\r\n <section class=\"hero-1-section\">\r\n <video class=\"hero-1-video\" autoplay muted playsinline preload=\"auto\">\r\n <source src=\"\/wp-content\/uploads\/2025\/08\/CTAsection.mp4\" type=\"video\/mp4\">\r\n <!-- Fallback image will be shown if video fails to load -->\r\n <\/video>\r\n \r\n <img decoding=\"async\" class=\"hero-1-fallback-image\" src=\"\/wp-content\/uploads\/2025\/08\/Herofallback.webp\" alt=\"Hero background\">\r\n \r\n <div class=\"hero-1-content\">\r\n <p class=\"hero-1-pre-header\">Vil du ogs\u00e5 innovere som Specsavers?<\/p>\r\n <h3 class=\"hero-1-header\">Fort\u00e6l os om dit projekt<\/h3>\r\n <a href=\"da\/kontakt-os\"class=\"hero-1-cta\">Book en gratis konsultation<\/a>\r\n<\/div>\r\n\r\n \r\n <\/section>\r\n\r\n <script>\r\n class Hero1VideoController {\r\n constructor() {\r\n this.video = document.querySelector('.hero-1-video');\r\n this.observer = null;\r\n this.init();\r\n }\r\n\r\n init() {\r\n this.setupVideo();\r\n this.setupIntersectionObserver();\r\n }\r\n\r\n setupVideo() {\r\n if (!this.video) return;\r\n\r\n \/\/ Set video to start from beginning\r\n this.video.currentTime = 0;\r\n \r\n \/\/ Handle video end - loop it\r\n this.video.addEventListener('ended', () => {\r\n this.video.currentTime = 0;\r\n \/\/ Only play if video is visible\r\n if (this.isVideoVisible()) {\r\n this.video.play().catch(error => {\r\n console.log('Video replay failed:', error);\r\n });\r\n }\r\n });\r\n\r\n \/\/ Handle video load\r\n this.video.addEventListener('loadeddata', () => {\r\n \/\/ Video is ready, but don't autoplay until it's visible\r\n if (this.isVideoVisible()) {\r\n this.video.play().catch(error => {\r\n console.log('Video autoplay failed:', error);\r\n });\r\n }\r\n });\r\n\r\n \/\/ Ensure video plays when page becomes visible (e.g., user returns to tab)\r\n document.addEventListener('visibilitychange', () => {\r\n if (!document.hidden && this.video.paused && this.isVideoVisible()) {\r\n this.video.play().catch(error => {\r\n console.log('Video play failed on visibility change:', error);\r\n });\r\n }\r\n });\r\n }\r\n\r\n setupIntersectionObserver() {\r\n if (!this.video) return;\r\n\r\n \/\/ Create intersection observer to watch when video enters\/exits viewport\r\n this.observer = new IntersectionObserver((entries) => {\r\n entries.forEach(entry => {\r\n if (entry.isIntersecting) {\r\n \/\/ Video is visible, play it\r\n this.playVideo();\r\n } else {\r\n \/\/ Video is not visible, pause it\r\n this.pauseVideo();\r\n }\r\n });\r\n }, {\r\n threshold: 0.1, \/\/ Trigger when 10% of video is visible\r\n rootMargin: '0px'\r\n });\r\n\r\n \/\/ Start observing the video element\r\n this.observer.observe(this.video);\r\n }\r\n\r\n isVideoVisible() {\r\n \/\/ Check if video element is in viewport\r\n const rect = this.video.getBoundingClientRect();\r\n const windowHeight = window.innerHeight || document.documentElement.clientHeight;\r\n \r\n return (\r\n rect.top < windowHeight &&\r\n rect.bottom > 0 &&\r\n rect.left < (window.innerWidth || document.documentElement.clientWidth) &&\r\n rect.right > 0\r\n );\r\n }\r\n\r\n playVideo() {\r\n if (this.video && this.video.paused) {\r\n this.video.play().catch(error => {\r\n console.log('Video play failed:', error);\r\n });\r\n }\r\n }\r\n\r\n pauseVideo() {\r\n if (this.video && !this.video.paused) {\r\n this.video.pause();\r\n }\r\n }\r\n\r\n destroy() {\r\n if (this.observer) {\r\n this.observer.disconnect();\r\n }\r\n }\r\n }\r\n\r\n \/\/ Initialize when DOM is loaded\r\n document.addEventListener('DOMContentLoaded', () => {\r\n new Hero1VideoController();\r\n });\r\n <\/script>\r\n<\/body>\r\n<\/html>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e41cf13 e-flex e-con-boxed e-con e-parent\" data-id=\"6e41cf13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3240eac6 animated-fast e-con-full e-flex e-con e-child\" data-id=\"3240eac6\" data-element_type=\"container\" data-settings=\"{"background_background":"classic","animation":"none","animation_mobile":"fadeIn"}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c2c1159 elementor-widget elementor-widget-heading\" data-id=\"1c2c1159\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Want more inspiration?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3434422 elementor-widget elementor-widget-heading\" data-id=\"3434422\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">More customer cases<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b92ad5f elementor-widget elementor-widget-html\" data-id=\"2b92ad5f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\r\n .cases-container {\r\n width: 100%;\r\n max-width: 1200px;\r\n margin: 0 auto;\r\n display: grid;\r\n grid-template-columns: repeat(3, 1fr);\r\n gap: 30px;\r\n box-sizing: border-box;\r\n }\r\n\r\n .case-box {\r\n background: #1C1C1E;\r\n border-radius: 20px;\r\n overflow: hidden;\r\n height: 400px;\r\n display: flex;\r\n flex-direction: column;\r\n cursor: pointer;\r\n }\r\n\r\n .case-image-container {\r\n position: relative;\r\n height: 40%;\r\n overflow: hidden;\r\n }\r\n\r\n .case-bg-image {\r\n width: 100%;\r\n height: 100%;\r\n object-fit: cover;\r\n transition: transform 0.3s ease;\r\n }\r\n\r\n .case-overlay {\r\n position: absolute;\r\n top: 0;\r\n left: 0;\r\n right: 0;\r\n bottom: 0;\r\n background: rgba(0, 0, 0, 0.3);\r\n transition: background 0.3s ease;\r\n }\r\n\r\n .case-logo {\r\n position: absolute;\r\n top: 50%;\r\n left: 50%;\r\n transform: translate(-50%, -50%);\r\n width: 120px;\r\n height: 80px;\r\n z-index: 2;\r\n }\r\n\r\n .case-content {\r\n padding: 25px;\r\n flex: 1;\r\n display: flex;\r\n flex-direction: column;\r\n justify-content: space-between;\r\n }\r\n\r\n .case-title {\r\n font-size: 1.5rem;\r\n font-weight: 600;\r\n color: #fff;\r\n margin-bottom: 15px;\r\n line-height: 1.3;\r\n }\r\n\r\n .case-description {\r\n font-size: 1.125rem;\r\n color: #808E9A;\r\n line-height: 1.5;\r\n }\r\n\r\n \/* Hover effects *\/\r\n .case-box:hover .case-overlay {\r\n background: rgba(0, 0, 0, 0.2);\r\n }\r\n\r\n .case-box:hover .case-bg-image {\r\n transform: scale(1.05);\r\n }\r\n\r\n \/* Link styling *\/\r\n .case-link {\r\n text-decoration: none;\r\n color: inherit;\r\n display: block;\r\n height: 100%;\r\n }\r\n\r\n \/* Responsive breakpoints *\/\r\n @media (max-width: 1919px) {\r\n .cases-container {\r\n max-width: 1100px;\r\n }\r\n \r\n \r\n .case-title {\r\n font-size: 1.4rem;\r\n font-weight: 500;\r\n color: #fff;\r\n margin-bottom: 15px;\r\n line-height: 1.3;\r\n }\r\n\r\n .case-description {\r\n font-size: 1.125rem;\r\n color:;#808E9A;\r\n line-height: 1.5;\r\n }\r\n }\r\n\r\n @media (max-width: 1024px) {\r\n .cases-container {\r\n max-width: 1000px;\r\n }\r\n \r\n .case-title {\r\n font-size: 1.4rem;\r\n }\r\n }\r\n\r\n @media (max-width: 768px) {\r\n .cases-container {\r\n grid-template-columns: 1fr;\r\n gap: 25px;\r\n max-width: 100%;\r\n }\r\n \r\n .case-box {\r\n height: 350px;\r\n }\r\n \r\n .case-title {\r\n font-size: 19px;\r\n }\r\n \r\n .case-description {\r\n font-size: 16px;\r\n }\r\n \r\n .case-content {\r\n padding: 20px;\r\n }\r\n }\r\n\r\n @media (max-width: 480px) {\r\n .cases-container {\r\n gap: 20px;\r\n }\r\n \r\n .case-box {\r\n height: 280px;\r\n }\r\n \r\n .case-content {\r\n padding: 1rem;\r\n }\r\n \r\n .case-image-container {\r\n position: relative;\r\n height: 40%;\r\n overflow: hidden;\r\n }\r\n }\r\n<\/style>\r\n\r\n<div class=\"cases-container\">\r\n <!-- Case Box 1 -->\r\n <a href=\"\/da\/custimoo\/\" class=\"case-link\">\r\n <div class=\"case-box\">\r\n <div class=\"case-image-container\">\r\n <img decoding=\"async\" class=\"case-bg-image\" src=\"\/wp-content\/uploads\/2025\/08\/CustCC.webp\" alt=\"Custiimoo Case Background\">\r\n <div class=\"case-overlay\"><\/div>\r\n <img decoding=\"async\" class=\"case-logo\" src=\"\/wp-content\/uploads\/2025\/08\/CustimooC.svg\" alt=\"Custimoo Logo\">\r\n <\/div>\r\n <div class=\"case-content\">\r\n <div>\r\n <h3 class=\"case-title\">Fra startup til Scaleup<\/h3>\r\n <p class=\"case-description\">Custimoo's v\u00e6kst gennem deres platform, der fungere som bindeled indenfor sportsindustrien<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/a>\r\n\r\n <!-- Case Box 2 -->\r\n <a href=\"\/da\/specsavers\/\" class=\"case-link\">\r\n <div class=\"case-box\">\r\n <div class=\"case-image-container\">\r\n <img decoding=\"async\" class=\"case-bg-image\" src=\"\/wp-content\/uploads\/2025\/08\/SSCC.webp\" alt=\"Specsavers Background\">\r\n <div class=\"case-overlay\"><\/div>\r\n <img decoding=\"async\" class=\"case-logo\" src=\"\/wp-content\/uploads\/2025\/08\/SpecsaversC.svg\" alt=\"Specsavers Logo\">\r\n <\/div>\r\n <div class=\"case-content\">\r\n <div>\r\n <h3 class=\"case-title\">Nyt\u00e6nktning bag kundeoplevelsen <\/h3>\r\n <p class=\"case-description\">Specsavers \/ Louis Nielsen har gennem ny teknologi gjort det lettere at bruge kontaktlinser <\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/a>\r\n\r\n <!-- Case Box 3 -->\r\n <a href=\"\/da\/yellowbeard\/\" class=\"case-link\">\r\n <div class=\"case-box\">\r\n <div class=\"case-image-container\">\r\n <img decoding=\"async\" class=\"case-bg-image\" src=\"\/wp-content\/uploads\/2025\/08\/YBCC.webp\" alt=\"Yellowbeard Case Background\">\r\n <div class=\"case-overlay\"><\/div>\r\n <img decoding=\"async\" class=\"case-logo\" src=\"\/wp-content\/uploads\/2025\/08\/YBC.svg\" alt=\"Yellowbeard Logo\">\r\n <\/div>\r\n <div class=\"case-content\">\r\n <div>\r\n <h3 class=\"case-title\">Bedre teknologi til at styrke servicesektoren<\/h3>\r\n <p class=\"case-description\">Yellowbeard digitaliserede service industrien gennem IoT-baserede l\u00f8sninger til f\u00f8rende MNC'er. <\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/a>\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Hero Section – Optimized Specsavers Kundecase Detailoplevelsen gennem nye linser Vi forvandler detailhandlen med teknologi, der s\u00e6tter kunden i centrum En nyt\u00e6nkt kundeoplevelse Projekt oversigt Sammen med Louis Nielsen \/ Specsavers, den britiske multinational og anerkendte leder inden for detailoptik, har vi arbejdet p\u00e5 at digitalisere kundeoplevelsen. Specsavers har altid sat standarden for fremragende optiske […]<\/p>\n","protected":false},"author":2,"featured_media":10788,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-10790","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Specsavers - Techscale<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/techscale.io\/da\/specsavers\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Specsavers\" \/>\n<meta property=\"og:description\" content=\"Hero Section – Optimized Specsavers Kundecase Detailoplevelsen gennem nye linser Vi forvandler detailhandlen med teknologi, der s\u00e6tter kunden i centrum En nyt\u00e6nkt kundeoplevelse Projekt oversigt Sammen med Louis Nielsen \/ Specsavers, den britiske multinational og anerkendte leder inden for detailoptik, har vi arbejdet p\u00e5 at digitalisere kundeoplevelsen. 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