Custimoo Case Study
Championing the world of sports
From startup to scale-up:
Custimoo's winning play
Doing it right from the beginning
Scaling through technology
Custimoo streamelined the manufacturing process in professional sports with their platform

Case
Custimoo empowers sports merchants to create fully customizable apparel for teams of any sport — from logos and colors to player numbers. With a platform designed to handle orders for entire squads, teams can outfit their players quickly and efficiently, no matter the scale.
Challenge
Based in Denmark, Custimoo aimed to grow beyond Europe and make a mark in North America’s competitive sports market.
They needed a scalable, reliable platform that could manage complex catalogs, customizations, and large team orders while keeping communication seamless across merchants, suppliers, and teams.
Empower the sports industry
The solution
From day one, Techscale partnered with Custimoo to build a scalable, end-to-end solution:

Customizable
apparel platform
Where merchants can design and sell gear for any sport.

Flexible
Architecture
hat supports growth across regions and sports categories.

CRM and order management
To streamline communication between Custimoo, merchants, suppliers.
Team setup
Custimoo has built their team in accordance with their rapid scale, with a team lead to overseeing all development and reporting into their CTO.
Custimoo has built their team in accordance with their rapid scale, with a team lead to overseeing all development and reporting into their CTO. They frequently request a UI UX designer for all new platform expansion to merge strategy, vision, and guidance.

